Most men have quit their goals by now.

4 min read

A study by Strava, a fitness app for endurance athletes analyzed over 800 million user-logged activities, and identified January 19 as the day most people are likely to give up on their New Year’s resolutions, a date they’ve termed “Quitter’s Day.”

So if you you’re still pursing your goal… you’re a winner, so far.

We’ve all set goals before:

• “I’m going to lose 20 pounds.”

• “I’ll save $10,000 this year.”

• “I’ll be a better husband, father, or leader.”

They sound great. They’re ambitious. But let’s be real, most goals never get accomplished.

Why? Because goals are the destination, not the vehicle.

Goals vs. Systems

A goal is the what.

A system is the how.

You can’t drive across the country with a destination pinned on a map but no car, no gas, and no road to follow. Yet that’s how most men approach personal growth, focusing only on the result but ignoring the process.

• The Goal: Build a stronger body.

• The System: Train 4x per week, track macros, and sleep 7 hours nightly.

• The Goal: Improve your finances.

• The System: Create a budget, track expenses, and invest consistently.

Goals give you direction. Systems give you progress.

The Power of Systems

Think about it: Olympic athletes don’t win gold because they have better goals than everyone else.

They win because their systems are relentless.

The same is true for you.

If you don’t have daily habits, rituals, and systems that align with your goals, you’ll never get there.

That’s why the 40-Day Mastery Challenge is built on systems, not vague promises.

It’s your blueprint to take action every single day, across four key areas:

• Faith: Daily disciplines to align your spirit.

• Fitness: Structured workouts to build strength and resilience.

• Family: Habits to deepen your relationships.

• Finances: Systems to multiply your resources.

Stop Relying on Willpower

Here’s the truth: You can’t trust motivation to carry you. Motivation fades. Systems stay.

Motivation doesn’t work… Momentum does.

Even better, is a system that creates predictable momentum first thing in the morning.

That’s how you move the needle towards your goals.

Sure, set some big goals…

Scan out 1, 2 and 10 years.

But, it’s the focus on the discipline of the day that matters the most.

Here’s the system.

• Close The GAP

• Review The MAP

• Master The Morning

With the 40-Day Mastery Challenge, you don’t rely on willpower to get results. You rely on the proven process, a step-by-step guide to level up every aspect of your life.

The Next Step Is Yours

If you’re not on track with your New Year’s goals…

Maybe try a different system.

Plus, this challenge is only $40 for a 40 Day Discipline Blueprint…

What do you have to lose?

===> Check out the 40 Day Mastery Challenge Here.

But, whatever you do…

Don’t just set goals. Build the systems that guarantee success.

Talk soon,

E